MindfulSteps: Mental Wellness
Client: MindfulSteps Inc. (San Francisco, CA)
Client Type
Wellness Startup
Industry
Healthcare
Tech Stack
Flutter / Firebase
Result
🔥 65% User Retention
The Challenge
The health app market is saturated with complex tools. MindfulSteps wanted to democratize access to cognitive behavioral therapy (CBT) but needed to avoid the "medical" feel. The challenge was to create an emotional connection—an interface that felt safe, private, and incredibly calming for anxious users.
Our Solution
Harb Design Corner utilized color psychology to build trust. We focused on "Calm Tech"—technology that informs but doesn't demand attention.
Calm UI
Soft greens and blues with rounded typography for ease.
Secure Journal
HIPAA-compliant encrypted storage for user privacy.
Offline Mode
Audio meditations available without internet connection.
Mood Tracker
Simple gesture-based daily check-ins.
"We were worried about the technical side of privacy, but the team handled it perfectly. The design is so soothing that our users actually look forward to opening the app. It was featured as 'App of the Day' shortly after launch!"
Co-Founder, MindfulSteps